The Internet Marketing Success Formula Floored Me

I have to tell you right off the bat, Soren Jordansen’s Internet
Marketing Success Formula knocked me for a loop when I got my finally
got hands on his free 41 page e-book.

It’s bursting at the seams with useful information Soren gleamed from
his own experience and, more importantly, from conducting scientific
surveys of internet marketers.

Basically, the average internet marketer is a new marketer who
desperately wants to make enough money so they can quit their day job
but has doesn’t have the foggiest idea on how to actually go about
doing so.

There is one startling finding that many seasoned marketers overlook,
or just plain don’t know, and it is from this fact that Soren lays out
detailed proven tested step by step plan

This e-book is written for the new marketer or for any other marketer
who is stuck and hasn’t yet experienced success online.

When you can get right down to it, it’s a roll up your sleeves and
get your hands dirty how to guide on starting a internet business from
scratch.

Everything, and I mean everything, is covered from choosing a web
host, building a squeeze page, monetizing the list building process,
how to set up a profit pulling email series and what types of
affiliate programs convert the best while creating the trust and
creditability.

The traffic generation system starts with methods that generate tons
of free traffic immediately and progresses through more advanced and
time consuming tactics as well as using paid traffic to build your
business.

The only thing I wished Soren would have spent more time on was the
chapter where he shows you how to take it to the next level. However,
it’s really for internet marketers who need to get their basic hands
free affiliate system set up and running first.

Now, what make Soren’s report stand head and shoulders above every
other basic how to guide are the real life examples Soren is currently
using in own business. He doesn’t waste your time with fictional dog
training case studies or other such nonsense.

And get this, Soren is letting people rebrand this e-book for a
ridiculously low price.

I’m not kidding when I say using the methods revealed in The Internet
Marketing Success Formula could mean the difference between you
becoming one of the scant few percent making real money online or
still spinning your wheels trying make sense of internet marketing and
going nowhere fast!

My recommendation is to get your hands on this free e-book and follow
the steps exactly as Soren says.
=> http://imsuccessformula.com/?rid=50594

5 Easy Ways to Ramp Up Your E-Book Sales

Once you’ve written your E-Book, got your Website up and integrated your shopping cart, you can sit back and start waiting for the money to come rolling in, right?

WRONG!

These days it’s getting harder than ever before to be able to get people to notice you – and just because “you build it” doesn’t mean they’re going to come.

So what’s an author to do?

Actually, thanks to all the tools that are available to you – including Web 2.0 – marketing your book – and ramping up your sales – is not as hard as you might think.

In fact, here are a few ideas to get your juices flowing. Add them to your sales plan, and use them as a jumping off place to help you make even more sales.

Create a long-term plan before you write even one word of your first book. The truth of the matter is that you’re probably never going to get rich from writing one E-book. So before you start writing your first book, start thinking about your second book. And the first product that will tie into your first book. And the second. And then the third.

Don’t put all your eggs in one basket. Come up with as many different income streams as you can and plan to build them into your plan. For example, can you create a workbook from your E-book? What about recording some audio files that go into further details or give more information. What about doing a joint venture with other experts in your industry?

Sell more books at one time. If your book covers any one of a number of popular subjects – self-help or development, home improvement, business, religion – there are probably corporations, organizations or niche markets that are always on the look-out for inexpensive gifts or bonuses for their employees, clients or associates. Your book could be just the ticket. Although you might have to go down in price – what do you think sounds better? Selling one or two books at a time or selling box loads of them?

Once you’ve built up your credibility as a published author, it’s time to take things to the next level. Have you ever dreamed of attending seminars or workshops as a presenter? What about having a speaking career and being flown all over the world speaking to people in your niche market? If you don’t like traveling or crowds, consider putting together teleseminars or holding intimate bootcamps.

Create joint ventures. This is the fastest and easiest way to leverage your expertise and start raking in the cash. Find people who are in similar – but not competing industries as yours. Explore ways for you to provide value to both of your customers while you’re cross-selling or upselling. For example, if you own a restaurant, what about creating a special Valentine’s Day promotion with the local florist. Offer free drinks or desserts to any of the florist’s customers who bring in a special card (that you’ve provided to them) when they come to your restaurant. And your joint venture partner (the florist) gives you roses or carnations that can be given out to any women when their companion gives you the special dessert card. See how simple that is? Real value that makes your customers happy, and builds loyalty and trust – and positions both of you as the first people your customers think of when they need flowers or want a romantic restaurant or a place to eat during a special occasion.

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Have You Got the “Internet Marketing Blues”? Here’s How to Get on the Fast Track

Did you know that according to the World Internet Usage and Population Data that as of there were approximately 1,262,032,697 online as of November 2007?

Stop and think about those numbers for a minute! There are more than 2 billion people online right now…that’s pretty amazing, isn’t it?

Now think about this for a minute…of those more than two billion people, how many of them have stopped at your Website and/or purchased one of your products or services?

Pretty depressing, right?

But don’t let it get you down – because if you take the time to put together an Internet Marketing campaign, you’ll stand a much better chance of making connections with a few more of them!

Let’s start by looking at the four different stages visitors to your Website go through when they’re online. Although they’ve been classified in different ways, the four basic stages can be described as:

Just looking

Thinking about buying

Ready to buy

Let’s start with the first one: Just Looking

People who are in this stage have something on their minds. They want something – usually information – and they’re probably not thinking about systematic keywords, or features of a particular product or service. They’re probably using very general one or two word searches to get more information about the niche or topic.

The best way to reach a visitor to your Website at this point in the game is simply to provide them with lots and lots of general information. Some ways of doing that would be:

* Writing articles about the topic

* Reviewing different products or services and posting them to your Blog

* Offering a free, informative newsletter about the niche topic

* Doing weekly or monthly Podcasts

* Doing free teleseminars and interviewing experts in the industry, or arranging to be interviewed.

The main thing to remember is to provide lots of broad information. The more questions you can answer for your visitor right now – the more they’re going to remember you as they move through the buying cycle – and the more they’re gong to perceive YOU as the expert in your industry or niche.

The Second Stage: Thinking about Buying

People who are in this stage of the buying cycle have the information they were looking for. They understand the basics, and now they’re starting to look for reasons to justify their purchase – they want to be convinced that they need it!

Something to keep in mind is that the larger and more expensive the purchase is, the more logical reasons you’ll need to be able to give them.

So to engage visitors who are thinking about buying, you’ll want to provide easy access to all the features of your product or service. If you’re selling cameras for example, this is where you’ll want to have lots of customer reviews, descriptions of the different benefits and features of the product and answer all the “how to” information.

For example, you’ll want to make it easy for someone to find out how they can buy your product or service, how you ship it, how much shipping costs and what your guarantee and return policy is.

You’ll want to give them the logical reasons for justifying the purchase at this point. (But don’t forget that you need to keep showing them what your product or service is going to do for them at the same time – so be subtle, but push the benefits here too.)

By answering their “how” questions, you’ll not only continue moving them through the buying cycle, you’ll also help to guarantee that you’re the one they’re going to want to do business with, because you’ve shown them how easy – and secure – you’ve made the buying process.

The Third Stage: Ready to Buy

If you’ve done your job right, the people who are ready to buy will move quickly and smoothly through your sales process – and come out on the other end as something completely new – your customer!

Here’s how to attract visitors who are ready to pull out their credit cards:

You’ve answered their “what” and “how” questions and they’re feeling safe about making an informed decision. So now you want to appeal to your visitor’s “emotional” side.

Here’s where you start piling on all the benefits and goodies and feelings of urgency!

Make sure you’re giving visitors “future pictures” to get them thinking about what your product or service is going to do for them, and how it’s going to make them feel.

Here are a couple of concrete examples: If you’re selling lawn services, for example, you’re not really selling a greener lawn. You’re selling pride in yourself, in your home. Becoming the envy of all your neighbors because of your beautiful yard!
Or if you’re selling tooth whitener, you’re really not selling whiter teeth. You’re selling sex appeal, and beauty and being instantly more attractive to the opposite sex. You’re appealing to the person’s needs to look nice and to have people think that they care about the way they look and feel.

See how easy that is?

When you’re piling on the benefits, don’t forget to take all the risk off the buyer’s shoulders. Offer a rock-solid guarantee – and be very clear about exactly what your guarantee is.

You’ll want to add a sense of urgency to the offer – something needs to be time – or quantity-limited. (People hate thinking that they’re going to miss out on a bargain.) And add enough – relevant – benefits that your visitor feels like they’d be a complete idiot to miss out on your deal.
That’s really all there is to it. By following these simple steps, you’ll be able to turn those low-down, internet marketing blues into a “Happy Happy Joy Joy!” song as you watch visitors to your Website – and your sales – hit the high notes!
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How to Use Internet Marketing to Build Your Business

No matter what business in you’re in, you can put the Internet to use for you and use it to help you build your business and rake in more sales.

The statistics on how many people are online now are mind-blowing. As of November of last year, there are over One Billion people online. This gives all of us an incredible opportunity to grow our businesses – to global proportions, if that’s what we want.

However, the Internet is not without pitfalls and obstacles. In fact, if you make the wrong move, you can find yourself in very real danger of losing everything you’ve worked so hard to build.

Here are some things to keep in mind when it comes to using the Internet to market your business:

Create a professional-looking Web presence. These days with all the readily available Website templates, blogs and highly affordable Website designers who can be hired to design a custom Website, there just isn’t any excuse for amateurish or poorly built Websites these days. Even when you add the cost of Internet access, hosting, buying the right domain name and the cost of having a Website built, starting an online business is affordable to almost anyone – and so even if you run your business from your home, it doesn’t have to look that way!

Make sure that you’ve done your research. Find a hungry market that is already buying in your chosen niche. Choose a product that your target market wants to buy – the best way to do this is to choose a product or service that meets a need, takes away a pain or solves a problem. Competition is good – but make sure you choose something where you’ve got a good chance of getting close to the top.

Write a business plan. Even if your business is completely online, a business plan is your roadmap that helps guide you from where you are right now to where you want to end up. Business plans aren’t just for people who are looking for venture capital or business loans. Include your plans for marketing and selling on the Internet in your plan. Be flexible and willing to adjust those plans as needed.

Start with the end in mind. Do you know where you want to end up? What are you going into business for? To make a little extra money? To build a business that you can later sell and live on the proceeds? Whatever your reason for going into business for yourself, decide what your ultimate goal is. That way you’ll be able to direct your actions towards achieving it. Brainstorm as many different ways as possible that the Internet can help you to achieve your goals.

Create a vision board. Although some people call them hokey or old fashioned, having a vision for your business can help you to stay focused and moving towards what you want. Whether you believe in them or not, a vision board can keep you excited and motivated. If you do a Google Search, you’ll find several companies that let you build a vision board online – and will even let you send it to your team, your mentors or other people who matter to you.

Have an action plan. Once you know your long-term plan for your business, it’s easier to chunk it down and create shorter, medium and long term goals that will help you to achieve them. Write down your plan for marketing on the Internet and make sure that you take at least one or two actions towards those goals every single day,
Surround yourself with positive, supportive people who will hold you accountable when you need it, give you encouragement and keep you on your toes and stretching beyond where you think you can go. Thanks to the Internet, the people on your team no longer have to live in your town, your region or even your country!

Test, test, test. Whatever you’re doing – whether it’s banner advertising, using a newsletter, trying an AdWords campaign – or any other form of Internet marketing or advertising – keep testing your results. (But here’s a hint – when it comes to your copy, don’t waste your time on unimportant elements – only test the ones that are going to give you the biggest return on your investment.)

Spend your time where it’s going to do the most good – making money. There’s so much information available – and so much to do online, that it’s easy to get sidetracked and involved in activities that waste your time. If you find yourself with lots of plans for what you’re going to accomplish in the morning, but suddenly the entire day’s gone by – and you wonder what happened – then chances are you’re wasting too much time online. You can find some great time-tracking programs online – monitor yourself for a few weeks and you’ll be amazed at all the ways you can find to turn things around and become more productive.

Don’t put all your eggs in one basket. Develop a marketing plan where you’re using offline as well as online marketing methods to grow your business.

Follow these simple rules for being online and marketing your business, and you’ll end up exactly where you want to go.

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Ebook Sales and Marketing Tips – Want to Make Money? Give Your Ebook Away!

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Okay, that sounds a little contradictory, right? You’re probably reading this article to find out how to sell your next Ebook, and I’m telling you to give it away!

But if you’ll keep reading for a minute, you’ll find out why this could be one of the best Internet Marketing ideas you’ll ever try.

Here are 5 tips that will help you to make the biggest ROI (Return on Investment) from giving away a free Ebook.

1. Write a short Ebook about how to get the most out of an affiliate product that you’re promoting. Or choose another subject that fits a particular product. Put the link to the product inside the Ebook. Make sure that the information in your Ebook is both interesting and valuable to the reader.

2. Contact the person whose affiliate product you’re going to be promoting and offer it to him/her to give away to his list.

3. Contact newsletter publishers and offer to let them give the Ebook away to members of their lists. (Of course, you’re going to send everyone to your squeeze page, right?)

4. Put the link to your squeeze page at the bottom of your email signature and on your signature at forums, blogs you post on, etc.

5. Set up JV partnerships with other people who are promoting similar – but not competing products or services and give them the chance to give away your Ebook.

Here are some other ideas to keep in mind when writing your Ebook so that it is perceived as valuable by your target audience and your JV partners.

• Use screenshots, graphics or photos so you’re not only telling your readers “what” to do, but they can see “how” to do it also.

• If you’re not a writer, you can hire someone else to ghostwrite it for you. (Just a hint, don’t only go for the cheapest price – otherwise you may as well write it yourself, because the quality will probably be about the same.)

• Have someone go through it to check for grammar and spelling mistakes.

• Read it out loud to check that it makes sense and flows smoothly.

• If you’re handy with graphics editing software, create a cover for your Ebook. People will see it as more valuable if it looks like a “real” book. If you’re not handy, you can always outsource that.

• People don’t want to read 50 or 60 page reports – everyone is pressed for time. Keep your Ebook short – between 13 and 18 pages is just about ideal. Get rid of the fluff and cut right to the heart of the information that you’re giving away.

• Put the link to your affiliate product in a several different places throughout the book. You never know what one idea is going to spark someone’s interest or overcome their last objection and be the deciding factor in them buying your affiliate product.

• Because your Ebook may go viral (which is the idea) and get passed around in ways you never imagined, put a signup box or link to your squeeze page in the book, to grab new subscribers.

As you can see, sometimes giving something of value away for free is one of the best ways for you to make money. This is one of the best-kept secrets of successful affiliate marketers. Follow it, and you’ll soon see your success on the rise as well.

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Affiliate Marketing Basics: Let’s Talk About Traffic

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When you’re just getting starting in Affiliate Marketing, one of the most important things you need to learn about is traffic – specifically what it is and how to get it.

Why?

Because although it’s become somewhat of a cliche these days, the truth is, “the money is in the list” – but that means YOUR list, not the list of the people whose products you’re selling – at least not if you want to be successful.

Here’s why. As an affiliate, your job is to find people who want to buy the products you’re promoting, right? So to do that, you need to write an ad (or hire a copywriter to write it for you), and send people to a Website where they can buy the product.

BUT – there’s a serious problem with using this method. Do you see what it is?

Anywhere from 60 to 95% of the people you send to the sales page probably aren’t going to buy the first time.

1. Most people want to be certain that they’re making the right decision, so they usually need to see or hear from you between 5 to 12 times before making a buying decision.

2. If you’re paying for the ad and sending people to the seller’s Website, the ones who don’t buy disappear forever. (And neither you nor the seller will benefit.)

3. Of those who do buy, if you’re only sending them to the sales page, YOU still lose them forever because you have no way of knowing who they are.

Here’s the solution:

1. Write your ad and send prospects to a well-written squeeze page – YOUR squeeze page. (A squeeze page is a single page Website that has one purpose – to convince prospects to give you their contact information. Squeeze pages should be simple – no flash, no links, and if you use a graphic or photo, keep it simple and make sure it relates to the purpose of the page. How do you convince prospects to give you their contact information? By giving them information that is what they’re expecting to find and that’s useful to them.)

2. Offer them an incentive to give you their contact information. (This could be a free report, a free newsletter, an audio or video product – just make sure it’s related to the niche or affiliate product.)

3. After they’ve opted in to your autoresponder, send them to your affiliate sales page.

4. Follow up with them on a regular basis – mixing good information, free bonuses from time to time and additional affiliate products.

Lather, rinse, repeat. (Once you’re making money from your first affiliate product, move on to the next and then the next and the next.)

The best thing about this is that you can set most of it up on your autoresponder, so you turn it into a “system” and it runs “almost” on autopilot. (There is NO SUCH THING as a business that runs 100% on autopilot – and don’t believe anyone who tells you differently.) Any business – real business – takes work and effort. But by setting this system up this way, your autoresponder does the majority of the work, and you will only need to do simple updates and make sure you keep fresh information flowing.

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Using Free Reports to Build Your List (via Easy Ways To Make Money Online)

Using Free Reports to Build Your List Aside from pre-selling your products and affiliated offers, the other purpose of your free viral report should be to build your mailing list. This is because if you are unable to pre-sell, let alone sell, the products and services featured in your free report, the last ditch effort should be to collect leads. In short, if you cannot convert the reader into a ready buyer, you should then attempt to convert him … Read More

via Easy Ways To Make Money Online

Using Articles to Improve Your Site’s Ranking

I recently discovered the world of Article Marketing. Article Marketing means writing articles about my specialty or business, and publishing it. I’ve found out there are many article directories online, and I can post my articles on each of them.

Since those articles include my info and link to my site, I’ve realized it has such great potential! I gain more exposure (people can find me more easily and from new sources), I can show my expertise, and of course it increases my reputation and credibility.

Even though, I felt there was much more to it.

So I came across an e-book written by the founders and owners of one of the biggest articles directories (and my favorite one): http://www.articlesbase.com.

I was really impressed by the contents of the e-book. It explains all the “do’s and don’ts” of Article Marketing and gives tips and instructions on how to use this magnificent ad tool to its fullest potential.

To anyone who wishes to increase site ranking, publicity and advertise effectively at a low cost, I highly recommend this e-book. You can read more about it here : http://tinyurl.com/6jr6wvn

Using Free Reports to Build Your List

Aside from pre-selling your products and affiliated offers, the other purpose of your free viral report should be to build your mailing list.

This is because if you are unable to pre-sell, let alone sell, the products and services featured in your free report, the last ditch effort should be to collect leads. In short, if you cannot convert the reader into a ready buyer, you should then attempt to convert him or her into your subscriber.

In that manner, you can still follow up with your reader on future offers and have a chance at converting him or her into your customer, preferably lifetime.

You can do so by offering a lifetime update to your report or a unique notification list your reader will be interested in subscribing to, which leads to having him or her subscribed to your mailing list.

One of the few success factors in viral marketing of your free report is quality. If your readers find your information worth sharing, and you encourage them to do so by giving them the right to give your report away for free, you will be able to have your name, status and links within the report passed around without any effort on your part – simply because others are willing to do so for you!

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Free Ways To Increase Traffic To Your Website

Putting up a company would of course require a lot of things, to get straight to the point, you need a capital. To make money requires money as well. But of course, with the versatility the internet offers, there are many ways you could find that could help optimize the potential of your site or business in generating traffic.

While there are ways to jumpstart your traffic flows, many sites don’t have the resources that others have to generate more traffic for your site. Well, you don’t have to spend a cent; all you need is the proper mindset and a lot of eagerness. You also must have the drive and perseverance to do hard work and research to generate more traffic for your site.

How sweet it is to have more traffic for your site without spending a single cent. Now it’s a sure thing that many sites have articles that offer tips and guidelines in how to generate traffic using only free methods. Because it is possible, you don’t need to speed a single cent, it may take time, to say honestly, I’m not going to beat around the bush with you. You get better chances by paying for your advertisements, but at least you get a fighting chance with some of these free methods to increase traffic to your website I’m about to tell you.

Take advantage of online forums and online communities. The great thing about forums and online communities is that you can target a certain group that fits the certain demographic that you are looking for. You can discuss about lots of things about the niche that you represent or offer. Another great advantage is that you know what you are getting into and you will be prepared.

With online communities and forums you can build a reputation for your company. Show them what you are made of and wow them with your range of expertise about the subject, with that you can build a reputation and build trust with the people in your expertise and knowledge.

You can also make use of newsletters. Provide people with a catalog of your products and interesting and entertaining articles. If you make it really interesting and entertaining, more people will sign up for your newsletter and recommend it to other people. The more people who signs up for your newsletter, the more people there will be that will go to your site increasing your traffic.

Another great idea is trading links with other sites. You don’t have to spend a cent. All you have to do is reach an agreement with another webmaster. With exchanging links, the efforts both sites do will benefit both sites. Every traffic that goes to the site could potentially click on the link of your site and visit your site as well. This works well especially when both sites feature the same niche.

Write articles that could pique the attention of people that have interest in your product. Try writing articles that will provide tips and guides to other aficionados. Writing articles that provide good service and knowledge to other people would provide the necessary mileage your traffic flow needs.

Many sites offer free submission and posting of your articles. When people find interest in your articles they have a good chance of following the track by finding out where the article originated. Include a link or a brief description of your company with the article and there’s a great probability that they will go to your site.

Write good content for your site. Many search engines track down the keywords and keyword phrases your site uses and how they are used. It is not a requirement that a content should be done by a professional content writer. You could do your on but you have to make content for your site that is entertaining as well as informational. It should provide certain requirements as well as great quality.
Generally, internet users use search engines to find what they are looking for. Search engines in return use keyword searching in aiding their search results. With the right keywords, you could get high rankings in search engine results without the costs.

All of these methods and more will drive more traffic to your site for free. All it takes is a bit of effort and extended man hours. Learn all you can about the methods depicted here and you will soon have a site with a great traffic flow without the usual costs that come. with it.

Learn more about FREE WAYS TO INCREASE TRAFFIC TO YOUR WEBSITE